€1.37 per litre (£1.12) in the local supermarket in Umbertide. Perfectly drinkable.
White, rose and red are all available although I'd have to say that we liked the rose the best. I was quite surprised when we got back to the U.K to see the white wine in Tesco but in a smaller (750ml) carton for £3.99. Who said we get ripped off over here???